Nat Geo Adventure - Promo Toolkit
Working with the talented people at Plenty, we created the branding of a channel with the stopmotion and photo animation technique. My main role in the project was the animation of the complete promo toolkit, the daily most useful navigation pieces. Therefore, I had to make fake stopmo movements directly in after effects, allowing the package to be easily updated. Nat Geo Adventure is a channel that records the traveller experience, full of adrenaline and enjoyment.

Animation Tests

Final Frames

NatGeo_Frames_LeoFranchi_Lacar.jpg

Credits
Client: Fox International Channel
Fox International VP'S: Florencia Picco
Fox Branding Director: Mariano Barreiro
Art Director: Natalia Español
Studio: Plenty
Art Direction: Pablo Alfieri
Animation Direction: Mariano Farias
Production: Ines Palmas
Design: Pablo Alfieri, Elda Broglio
Lead Animation: Leo Franchi
Additional Animation: Mariano Farias, Hernan Estevez
Music: “Tokyo” by The Books (only used for this reel, and without commercial purpose)